EDDM Post Cards

August 10, 2022

Do you need personalized messaging to reach your target audience? You can print EDDM(r), compliant postcards that meet the USPS requirements. This direct mail strategy allows you to reach a targeted audience at affordable rates. This direct mail strategy allows you to easily market your business and expand your existing market reach. Use the USPS mapping tool and you can see which postal route best suits your customer profile. This is based on demographic data such as age range and household income. Once you have your postcards ready, USPS will deliver the message to each address along the chosen postal route. If you are interested in EDDM Post Cards you are in luck! Shop Savvy can take care of the entire process start to finish!

This eliminates the need for a mailing list to be uploaded or a permit to post. Shop Savvy takes care of all customization details, including sizes that meet EDDM(r), postcard requirements, and cardstock that can withstand multiple handling.

There are three options for direct mail postcards: matte, gloss, and high-gloss ultraviolet. You can also choose to use standard EDDM (r) retail indicia, or have your own indicia added to your artwork file. These options together allow you to create high-quality postcards in EDDM (r) compliant sizes with formatting that suits any artwork.

To meet USPS requirements regarding EDDM(r), optional bundling is possible in sets of 100.

A single purpose for your EDDM(r) postcard.

Promote a new product, store opening, or another event. Do your customers want to know about your holiday open houses? Make sure every element on your postcard is clear and concise.

Less is more

Although you might have a lot to say, a concise message will be more effective. Make sure the postcard directs the recipient towards the action desired.

Formulate a design strategy.

A postcard must do more than look great. You must direct your recipients to the call for action.

Personalize your message and images for the right audience To narrow down your design choices, you can visualize your recipient’s lifestyle, such as their favorite food and outdoor activities.